Branding your business

  • by admin
  • Course level: Beginner
  • Categories STEM
  • Duration 1h
  • Total Enrolled 0
  • Last Update October 6, 2019


Cat. Branding your business. 2019. Canva Design School: https://designschool.canva.com/


Brand. When you hear the word, what do you think of?

The colors of Google, the script of Disney, the bite out of Apple.
These are all brands we know and love.

But guess what: a brand is so much more than a logo.

What’s a brand?

It is a connected set of behaviors.
So, it’s how you speak, it’s how you communicate with others, it’s how you promote yourself, it’s how you react.
When something goes wrong, what do you do to fix it?

t’s all of those things.

So,  you have an amazing business idea.
You’re ready to launch, but there’s one small problem: you need a brand.

Building brands can take a lot of time and money, two things most of us are short on.

Also it’s quite an abstract concept. If a brand is more than a logo, what is it?

Think of a brand as a promise to your customers.
The promise your business makes is unique.
It’s about what you do and why you do it.

Every aspect of your business from the inside out should deliver on this promise.

In this series, we’ll give you the tools to start up your brand and launch your business.

It’s not a complete guide to world domination, but you’ve got to start somewhere, right?

What Will I Learn?

  • What we mean when we talk about branding
  • Why branding matters to you or your business
  • How to deliver on your brand promise

Topics for this course

12 Lessons1h

Lesson 1

What is a brand00:2:4

Lesson 2

Lesson 3

Lesson 4

Lesson 5

Lesson 6

Lesson 7

Lesson 8

Lesson 9

Lesson 10

Lesson 11

Lesson 12

About the instructors


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4.80 (5 ratings)

8 Courses

3 students


Material Includes

  • On-Demand Videos

Target Audience

  • Anyone who is interested in learning design and technology for the purpose of building a great image or brand for their business.

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